Facebook Ad Action: How it works

Facebook Ad Action: How it works

For every single ad impression, Facebook runs an ad auction wherein its system selects the best ads to run based on the ads' maximum bids and ad performance. So every time you as an advertiser, set up an ad and define the audience you want to taregt, there is no...

8 Reasons Why Every Business Needs A Website in 2022

8 Reasons Why Every Business Needs A Website in 2022

We get it. You have been able to manage to sell your products and services online so far and probably have Facebook and Instagram shops active as well. So you might be thinking about why having an effective website is relevant for you. But, and it’s a big but, every...

How the TikTok Algorithm Works in 2022

How the TikTok Algorithm Works in 2022

The TikTok algorithm is a complex system designed to serve users content based on what it believes to be of high interest. The highly personalized TikTok algorithm that fuels the For You feed is what makes the app so addictive. According to TikTok, the For You Page’s...

What is SEO (Search Engine Optimization)? Step-By-Step Guide

What is SEO (Search Engine Optimization)? Step-By-Step Guide

So, you have heard about the SEO (Search engine Optimization) and you have been informed that SEO is important and that it works very well for online business. But at some point, you have probably thought about what makes SEO so important. What exactly is SEO? Search...

5 Easy Steps for SEO Audit ? A Quick Reference Guide

5 Easy Steps for SEO Audit ? A Quick Reference Guide

So, in our last blog, we set out to demystify this scary, little understood area in the Digital marketing-Search Engine Marketing (SEO). Now its time to put some of the learning from the last blog to use. Its time for the (dreadful) SEO audit! Don?t worry, we will...

Blog Post Title

What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you're an industry expert. Use your company's blog posts to opine on current industry topics, humanize your company, and show how your products and...